Categories

Branding, Print Design

 

Programs Used

Adobe Illustrator, 

Adobe InDesign, Laser Engraver

FUNGO FARM FRESH ITALIAN

Creating designs to make a lasting impression for Fungo’s Farm Fresh Italian popup restaurant.

Fungo is a farm fresh Italian popup restaurant in a collaboration with the Johnson and Wales University Culinary program. Fungo translated in Italian means mushroom, and Fungo’s menu items have mushrooms implemented in every dish. The client wanted an Italian aesthetic for their logo and mushrooms implemented in the logo to give the audience a sense that their dishes would feature mushrooms in them. I sketched mushrooms in a rustic illustration style and used Italian typography to make the client content with the design. I was assigned to create a wooden sign for the popup, wooden coasters and a larger scale wooden menu that could stand. I implemented branding elements of the logo throughout the deliverables to make everything cohesive and consistent. I etched the logo and branding elements into wood to portray a rustic aesthetic. The goal of the client was to have a logo that would draw attention to their popup and have consistent branding throughout all of the elements like the coasters, menus and signage.